FOUNDING PROGRAM · 15 SEATS · CLOSES OCTOBER 30
Know which week is tight before it arrives.
Every month we read your sales and expenses and tell you three things, in plain words: where you make and lose money, how cash looks four to eight weeks out, and what to act on first. A CFO reviews every report, and a real person answers your questions.
Free. No card. Your books do not have to be clean first.
What you get first, free
Your Financial Clarity Report.
Send us whatever you have, however messy: QuickBooks exports, spreadsheets, point-of-sale reports. We build your financial foundation and a 90-day plan from your own numbers. It is normally $447, and it is yours to keep, whatever you decide next.
Page one of a sample report. Client name redacted.
What a month looks like
Three things, every month, in plain words.
Where you make and lose money.
1
Which items, nights or services carry the business, and which costs run high for a business your size.
How cash looks four to eight weeks out.
2
Payroll, rent, the slow stretch. You see the tight week while there is still time to plan for it.
What to act on first.
3
One to three moves, ranked, with the reason behind each.
During the beta, Lindsay checks in with you for 20 minutes every week. Anything that needs a CFO's judgment goes to Tina the same day.
Who reads your numbers
Tina Sawtelle, Founder and President.
Two decades in senior finance, including CFO roles at the UNH Foundation, Bentley and The Music Hall in Portsmouth, and years as the CEO who lived with the decisions. She turned around a $4 million live venue that could barely make payroll, and a higher education organization running $1 million annual operating deficits. She grew up in her parents' diners in Maine.
Lindsay Pilot, VP of Client Relations, is your weekly point of contact.
We use the best AI tools to do the reading faster. Every recommendation comes from a CFO.
What the 15 founders get
Your free Financial Clarity Report now
The private beta: your portal opens October 15
Six months of the full monthly service free from January 1, 2027. No card, no invoice
Then 25% off for as long as you stay
What it costs, stated plainly
Nothing until July 2027.
No card on file, no invoice. Before any bill, Lindsay walks you through the plans and puts your founding rate in writing. Plans start at less than the cost of one part-time hire, and founders keep 25% off for as long as they stay. If it is not earning its keep, you walk away and keep your report and your financial foundation.
What we ask in return
Use it for real this fall, about two hours a month.
Tell us honestly what works and what does not.
Introduce us to two owners like you.
If the work earns it, a testimonial and a short case study, in your words and reviewed by you before anything is published.
Your accountant stays
We work alongside them on what comes next.
Your bookkeeper and accountant keep the record straight and the filings on time. We work alongside them on what comes next: next month's cash, your pricing, the next hire. We never touch your books or your returns.
Dates
From now to January.
Now through October 30
Claim a seatOctober 15
Portals open and reports beginDecember
Your feedback monthJanuary 1, 2027
Your six free months begin
Questions owners ask
Answered here, before you ask.
Do my books need to be clean?
No. Send what you have. Building the foundation is part of the work.
Who actually reads my numbers?
Our software organizes them, a CFO reviews every report, and Lindsay is your weekly contact.
Will this replace my accountant?
No. We work alongside your accountant and bookkeeper, and never touch your books or returns.
What happens in July 2027?
Lindsay walks you through the plans first. Stay at 25% off, or walk away and keep your report.
I don't run a restaurant. Is this for me?
Yes. The program is open to owner-run businesses in all ten of the industries we serve.
How much of my time does it take?
About two hours a month during the beta.
Is my financial data safe?
Your financial documents are stored in your secure VCFO client portal, with access limited to you and authorized VCFO personnel who need the information to provide the service. Data is protected while being transmitted and while stored. For AI-assisted analysis, the original financial documents are not sent directly to the AI model; the VCFO pipeline works from a standardized financial data layer, and configured sensitive information is removed or tokenized before anything is sent for AI processing.
Fifteen seats, because two of us support every founder personally.
The founding group closes October 30.
Run a restaurant? See how many covers you need to break even.